Driving Consumers from Social to Store: Bridging the Gap with ChatLabs and Booxi

Driving Consumers from Social to Store: Bridging the Gap with ChatLabs and Booxi

December 5th, 2024 | Xiana Chin
Press Release

London, United Kingdom — 5th of December, 2024

You've captured their attention on social media. They've liked your post, commented on your video, maybe even clicked through to your website. But how do you keep that initial spark of interest alive and transform it into a tangible in-store visit?

The answer is ChatLabs and Booxi, bridging the gap from online engagement to offline action through personalized digital journeys and seamless appointment scheduling.

ChatLabs, the AI-powered engagement and conversion platform, and Booxi, the industry-leading appointment scheduling and event management solution for retail, have joined forces to transform social media interest into in-store appointments.

The Challenge: Maintaining Momentum After the Initial Click

Getting a potential customer to engage with your brand on social media is a victory, but it's only the first step. Maintaining that momentum and guiding them toward a purchase is where many retailers struggle. Generic calls to action and static landing pages often fail to capitalize on the initial interest, leading to lost opportunities.

Enter ChatLabs: Personalized Engagement That Keeps Customers Hooked

ChatLabs steps in right after that initial click, creating a dynamic, personalized experience that keeps customers engaged and guides them toward conversion. Instead of a static landing page, users are greeted with a personalized, scrollable feed curated by ChatLabs' AI Agents. This feed, tailored to individual interests and preferences, features relevant product recommendations, engaging brand content, and dynamic calls to action. This approach isn't just about keeping customers entertained; it's about fostering deeper connections and guiding them toward meaningful interactions with your brand. And it's working. We've seen ChatLabs clients experience a 50-80% increase in engagement, demonstrating the power of personalized experiences in capturing and holding attention.

How ChatLabs Works: From Scrolling to Scheduling

1. AI-Powered Personalization: ChatLabs analyzes user behavior and preferences to create a unique feed for each customer.
2. Dynamic Calls to Action: Based on the AI's analysis of purchase intent, different "buttons" appear, prompting users to take specific actions. These actions might include visiting the store, connecting with a store associate, or, now with the Booxi integration, booking an in-store appointment.
3. Seamless Booxi Integration: When a customer chooses to book an appointment, the ChatLabs experience seamlessly transitions to Booxi's intuitive scheduling interface.

ChatLabs AI Powered Social Experience Solution
ChatLabs Partner Intro - Booxi Capabilities

The Benefits of Booxi Integration:

ChatLabs' integration with Booxi unlocks powerful scheduling features that amplify customer engagement:
1. Omnichannel Booking: Customers can schedule appointments anytime, anywhere, through various channels (website, mobile app, social media, SMS, in-store).
2. Real-Time Availability: Booxi provides instant visibility of available staff and resources across all locations, ensuring efficient scheduling.
3. Flexible Scheduling: Rules-based scheduling adapts to your operational needs, maximizing efficiency and customer convenience.
4. Empowered Sales Associates: Booxi equips sales associates with a user-friendly system to optimize schedules and enhance customer interactions.

The Combined Power of ChatLabs and Booxi: Driving Results

This powerful partnership delivers tangible results. For example, Booxi clients typically see a 80% conversion rate from online interest to booked appointments. That's a testament to the platform's ability to streamline the scheduling process and make it incredibly easy for customers to take the next step. Furthermore, the personalized journey facilitated by ChatLabs, combined with Booxi's convenient scheduling, leads to a significant increase in conversions – ChatLabs clients often see a 15-20% lift. And when you consider that Booxi clients also report a 200% increase in average basket size due to the tailored in-store experiences, the potential for revenue growth becomes truly compelling. In fact, ChatLabs clients have seen a 20-25% increase in overall revenue by leveraging these combined capabilities.

To summarize, brands that adopt ChatLabs with Booxi integration can expect to see:

- Increased In-Store Appointments: Convert social media interest into concrete in-store appointments, driving sales growth.
- Elevated Customer Experience: Offer personalized, convenient appointment scheduling that caters to individual needs.
- Improved Conversion Rates: Guide customers seamlessly from online engagement to offline purchase.
- Enhanced Operational Efficiency: Streamline appointment management and optimize staff resources.
- Data-Driven Optimization: Gain valuable insights into customer behavior and preferences for continuous improvement.

ChatLabs x Booxi Demo

Conclusion
Transforming social media engagement into in-store sales requires more than just a catchy post. It demands a seamless and tailored journey that encourages action. Together, ChatLabs and Booxi create this journey, converting online interest into offline appointments. Request a demo today and discover how this innovative partnership can revolutionize your retail strategy.

About Booxi:
Booxi is the preferred appointment and event management solution for retailers, adopted by leading brands such as Dior, Tiffany & Co., Clarins, Sephora and Decathlon. With more than 5 million appointments managed every year in over 100 countries, Booxi transforms every interaction into an opportunity for human connection, and helps companies create memorable customer experiences on a massive scale.
https://www.booxi.com/

About ChatLabs:
ChatLabs empowers global luxury brands to maximize their social media presence and drive conversions through hyper-personalized experiences. We leverage cutting-edge AI and data-driven insights, to bridge the gap between social platforms and e-commerce, creating seamless and engaging customer journeys. Our award-winning ChatLabs Platform, recognized by both the LVMH Innovation Award for Data & AI in 2023 and the Luxury Innovation Award for Luxury Tech Innovator in 2024, delivers measurable results, including increased brand engagement, reduced bounce rates, improved ROAS, and ultimately, higher revenue from social traffic. Partner with ChatLabs to activate your data and leverage the power of AI for exponential growth.
https://www.chatlabs.com/

Contact:
For media inquiries, please contact:
Xiana Chin
Marketing Manager, ChatLabs
Email: xiana@chatlabs.com
Phone: +86 020-31078173

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ChatLabs AI-powered solution, acting as AI Agents revolutionizing luxury brand customer engagement